Archroma, a specialty chemicals company, and Prosperity Textile, a fabric manufacturer with production bases in China and Vietnam, have announced a partnership intended to drive denim innovation. The two companies said they will collaborate to develop, evaluate and implement new approaches to improve denim aesthetics, durability and performance, with sustainability described as a shared commitment.
Both partners presented the collaboration as a way to carry ideas from development through to production. Jordi Calucho, Super Systems Denim Director at Archroma, said an innovation only matters once it reaches the market, which requires a partner able to help shape it, test it and run it at scale. Through the partnership, he said, the companies aim to give denim brands and consumers the look and lasting performance they seek, made in more sustainable ways.
Stafford Lau, Director at Prosperity Textile, said the manufacturer's 25 years in denim have shown what is needed to turn a good idea into a great fabric. He cited the company's smart factory infrastructure as a means of developing and testing new ideas quickly and moving the strongest of them into production, adding that Prosperity looks forward to exploring possibilities with Archroma across classic and creative denim.
The announcement sets out a framework for cooperation rather than defined products or targets, and did not specify the scope, duration or timing of the work.