Commercial Equipment & Machinery

Diversified Foodservice Supply Hires Chris Cassidy as COO

The supply chain and logistics executive will oversee distribution, customer service and several corporate functions.

Tamar AvetisyanOctober 22, 20265 min read13 views
A modern foodservice distribution center with stainless-steel kitchen equipment, packaged supplies and organized logistics areas, visualized as an editorial concept scene.

Diversified Foodservice Supply has hired Chris Cassidy as chief operating officer, adding a supply chain and logistics executive to its leadership team.

Cassidy brings more than 25 years of executive leadership experience across global supply chain management, logistics technology and operations. Most recently, he was president and CEO of ConData, a global freight audit and analytics firm. Before that, he was CEO of Mojix, a supply chain software company, and led the business through its merger with Seagull Software. His career also includes time at GSK, UPS and Trax Technologies.

DFS CEO Lev Peker said in the announcement that Cassidy brings extensive operational expertise, technology experience and a proven record of leading and growing organizations. Peker said Cassidy’s background in global logistics and supply chain management will be important as DFS strengthens distribution capabilities, improves customer service and positions itself for long-term growth.

As COO, Cassidy will oversee DFS’s distribution, customer service, project management office, human resources and marketing operations. The company said he will focus on driving accountability, strengthening operational execution and aligning operating capabilities with commercial priorities to better serve customers and support continued growth.

DFS brands include AllPoints, TundraFMP, KNG, HoodFilters.com, Gaskets Unlimited and Espresso Parts.