Stabilo and Kiko Milano have launched a co-created collection of lip products that translates the silhouette of the Stabilo Boss Mini highlighter into make-up. The line comprises five lip shades, each named with a phrase drawn from the language of writing and personal expression; the names are intended to celebrate individuality, self-expression and confidence.
The partners present the project as a meeting of two brands from different categories that share a belief that creativity is a form of self-expression and that colour can give people confidence to show who they are. Kiko Milano is described as Italy’s number one make-up brand, while Stabilo is known for its highlighters and writing instruments.
Highlighter shape becomes a lip product
At the centre of the collection is a reinterpretation of the recognizable Stabilo Boss Mini shape as a lip product. The companies say this creates a distinctive link between highlighting on paper and expressing personality through make-up. The five shades are intended to invite consumers to explore colour and express individual style, with the quality and attention to detail associated with both brands.
- FINE PRINT: brown
- AFTERTHOUGHT: mauve
- DON’T QUOTE ME: orange
- ON MY RADAR: red
- PINK(ER): fuchsia
The shade names use terms associated with writing, notes and personal expression. According to the companies, the palette translates the collection’s shared creative vision and is designed for consumers who want to use colour as part of their individual style.
Brand transformation and category extension
For Stabilo, the collaboration is presented as a visible step in its transformation from a brand rooted in writing instruments toward an emotional, lifestyle-oriented identity. Michele Molon, CEO of Stabilo International, said the company has helped generations express themselves through colour and is now taking that spirit beyond the page into new dimensions of creativity and self-expression. He described the collaboration as an example of two iconic brands from different worlds challenging conventions and creating something unexpected, adding that this kind of bold, imaginative thinking will shape Stabilo’s next chapter.
Simone Dominici, CEO of Kiko Milano, said the partnership is intended to push the boundaries of colour and creativity and inspire community members to highlight their own individual personality. He added that working with Stabilo allows Kiko Milano to bring that philosophy across categories with a partner that shares its passion for colour and commitment to creative people.
Retail rollout across Europe and the Middle East
The collection will be available in stores and online in Italy, France, Spain, Germany and the United Kingdom. It will also be offered through Kiko Milano’s directly operated European and Middle Eastern e-commerce platforms.
The launch places a stationery-derived shape and colour language in a beauty context, extending Stabilo’s highlighter identity into a new product category while giving Kiko Milano a collaboration rooted in writing and self-expression.